DDoS Protection for ISPs and Data Centers: Scalable Arbor Solutions

ConstantDDoS attacks have become a serious headache forISPs anddata centers. Lost profits due to service downtime, dissatisfied customers, and reputational risks are just a small part of the consequences. How to stop this threat and, moreover, turn it into a source of profit? The solution is theArbor platform, offeringDDoS protection for ISPs andDDoS protection for data centers, providing scalability and monetization opportunities.

The Relevance of DDoS Protection for Modern Business

Cybersecurity today is apriority for any business, especially for those that provide internet services or store critical data. DDoS attacks aimed at overloading network infrastructure are becoming more complex and large-scale. They not only lead to service downtime, but can also be used as cover for more serious cybercrimes. Therefore, reliableDDoS protection is necessary to ensure business continuity and maintain customer trust.

Damage from DDoS Attacks: More Than Just Downtime

DDoS attacks can cause a significant blow to a company’s finances and reputation, extending far beyond simple service downtime:

• Financial losses: service downtime leads to lost profits, fines for violating SLAs, and additional costs for restoring operability.
• Reputation risks: customers lose confidence in a company whose services are unavailable and may go to competitors.
• Operating expenses: combating DDoS attacks requires the involvement of qualified specialists and the use of specialized equipment.
• Need to comply with regulatory requirements: many industries are regulated by security standards that require adequate DDoS protection.

Why Traditional Solutions Are Not Always Effective

Traditional DDoS protection solutions, such as firewalls and intrusion detection systems, are often ineffective in the face of modern threats. Reasons:

• Limited bandwidth: traditional solutions may not be able to handle the large amounts of traffic generated by DDoS attacks.
• Lack of flexibility: difficult to adapt to constantly changing attack vectors.
• High latency: traffic analysis can lead to increased latency and degraded quality of service.
• Lack of scalability: difficult to scale resources to protect against attacks that exceed the current infrastructure.

Scalable DDoS Protection with Arbor: A Solution for ISPs and Data Centers

TheArbor platform provides a comprehensive DDoS protection solution designed to meet the needs ofISPs anddata centers. Thanks to its scalability, flexibility, and high performance, Arbor provides reliable protection against the most complex and large-scale attacks.

Key Benefits of Arbor for ISPs and Data Centers

Arbor solutions offer a number of key benefits, providing reliable protection and opportunities for business development:

• ScalableDDoS protection: Arbor allows you to scale protection resources according to the client’s needs, providing reliable protection even against the largest attacks.
• Ability to build aDDoS as a Service platform: Arbor allowsISPs anddata centers to offerDDoS protection services to their clients, creating an additional source of income.
• Protection against multi-vector attacks: Arbor effectively counteracts attacks that use various methods and protocols.
• Intelligent traffic analysis: Arbor uses advanced machine learning algorithms to identify and block anomalous traffic.
• Automated protection: Arbor automatically adapts to changing threats, minimizing the need for manual intervention.
• Compliance with SLA requirements: Arbor provides high availability and reliability of services, allowing you to fulfill service level agreements (SLAs).

Technical Features of the Arbor Platform

The Arbor platform is based on advanced technologies and architectural solutions that ensure high performance and scalability:

Arbor Platform Components

• Arbor Edge Defense (AED): a local device that filters malicious traffic at the network edge.
• Arbor Cloud: a cloud platform that provides additional protection against large-scale attacks.
• Arbor SPTMS (Sigtline): a threat management system that provides centralized management and monitoring of protection.

Mechanisms for Detecting and Blocking DDoS Attacks

• Signature-based traffic analysis: Arbor uses malicious traffic signatures to detect and block known attacks.
• Behavioral traffic analysis: Arbor analyzes traffic behavior and identifies anomalies that indicate a DDoS attack.
• Reputation filters: Arbor uses reputation databases to block traffic from known malicious IP addresses.
• Blackholing: Arbor directs malicious traffic to a “black hole,” preventing it from affecting target services.
• Rate limiting: Arbor limits the rate of traffic from suspicious IP addresses, reducing the intensity of the attack.

How Arbor Helps ISPs and Data Centers Monetize DDoS Protection

One of the key advantages of the Arbor platform is the ability to monetize DDoS protection services.ISPs anddata centers can offer their clients various levels of protection, creating flexible pricing plans and generating additional income.

Multi-Tenant DDoS Protection Model

Arbor supportsmulti-tenant DDoS protection, allowing anISP ordata center to serve multiple clients using a single infrastructure. This reduces the cost of deploying and maintaining protection, increasing business profitability.

Different Levels of Protection for Different Needs

ISPs anddata centers can offer different levels of DDoS protection, depending on the needs and budget of customers:

• Basic protection: protection against simple and common attacks.
• Advanced protection: protection against complex and multi-vector attacks.
• Premium protection: protection with a guaranteed service level (SLA) and priority support.

Creating a Competitive Advantage

By offeringDDoS protection services,ISPs anddata centers gain a competitive advantage in the market. Customers appreciate the ability to receive a comprehensive solution that includes not only internet services or data storage services, but also reliable protection against cyber threats.

Arbor Commercial Offer for Provider: Your Path to Success

Developing an effectiveArbor commercial offer for the provider is a key step towards successfully monetizingDDoS protection services. This includes identifying the target audience, developing tariff plans, creating value and providing a compelling justification for investing in the Arbor platform.

Identifying the Target Audience

It is important to clearly define the target audience forDDoS protection services. These may be companies operating in the field of e-commerce, financial services, online games and other industries where service availability is critical.

Developing Attractive Tariff Plans

Tariff plans must be flexible and meet the needs of various categories of customers. You can offer different levels of protection, differing in the amount of traffic protected, the speed of response to attacks and other parameters.

How to Sell DDoS Protection to Clients: Focus on Value

Whenselling DDoS protection to clients, it is important to emphasize the value it provides. It is necessary to explain howDDoS protection helps protect the business from financial losses, reputational risks and operating costs. It is also important to demonstrate the effectiveness of Arbor in real scenarios and provide testimonials from satisfied customers.

TheArbor platform is not just a tool for protecting against DDoS attacks, it is an investment in the security and development of your business. By providing reliable protection against cyber threats, Arbor helpsISPs anddata centers meet customer needs, earn more and remain competitive in the market.

To learn more about how Arbor can help your company, request a personalized consultation and learn more about the platform’s capabilities.